Jurgen Klopp's recent appointment as head of global soccer at Red Bull has ignited significant backlash from Borussia Dortmund supporters, tarnishing his once-cherished reputation among them. The widely respected figure in German football will begin this new role in January, overseeing football operations for the Austrian energy drink company, which has faced criticism for its controversial involvement in football, particularly with the creation of RB Leipzig.

The origins of discontent among Dortmund fans stem from Red Bull's acquisition of the fifth-tier club SSV Markranstadt, which was transformed into the Bundesliga club RB Leipzig. Many fans view Leipzig as a symbol of commercialism overshadowing traditional football values, particularly given their circumvention of German football's '50+1' rule, which mandates that club members maintain majority ownership. This has led to Leipzig being labeled as "the most hated club in Germany," and their rise has been met with protests from rival supporters.

Klopp’s decision to join Red Bull has led to accusations of hypocrisy from fans, especially given his previous critiques of multi-club ownership models and the commercialization of football. Many took to social media to express their disappointment, with some suggesting that Klopp's legacy at Dortmund has been irreparably damaged. Despite the criticism, Klopp's former colleague at Dortmund, Hans-Joachim Watzke, expressed well wishes for his new endeavor, highlighting their strong professional relationship.

While Klopp's shift to Red Bull may have sparked outrage among some fans, his significant stature in football suggests that support for him may eventually prevail. The broader football community in Germany is left to grapple with the implications of this move and what it means for Klopp's legacy, particularly with speculation surrounding his potential future as the national team coach.